It was the week before Christmas, 2013. Americans were flooding Target stores for holiday shopping. Unbeknownst to anyone, hackers had been silently sitting inside Target's payment systems for three weeks — skimming the credit and debit card information of every single person who swiped their card at a register.
Here's the wild part: they didn't get in through Target at all. They got in through Fazio Mechanical — a small Pennsylvania company that handled Target's refrigeration and HVAC systems. Fazio had a portal into Target's network so they could remotely monitor the heating units. The hackers broke into Fazio's computers, stole their login credentials, and used them to walk right through Target's back door.
Once inside, they installed malicious software on Target's point-of-sale systems — the card readers at checkout. Every card swipe was captured in real time. By the time it was over, 40 million credit and debit card numbers had been stolen, along with the personal data of 70 million customers. The breach cost Target over $200 million in damages and led to the resignation of their CEO.
A chain is only as strong as its weakest link. The most sophisticated hackers rarely attack the main target head-on. They find the side door — a vendor, a contractor, a third-party app. This is exactly what happened to Salesforce this week through Gainsight. Same playbook, 13 years later.